All Hail the Jester
(By Anna Toon, The Austin Chronicle | May 2, 2014) – The jester is nobody's fool. Often dismissed as dim-witted and simple, the jester carries compelling historical and literary significance. Just ask King Lear. Existing beyond societal norms and confines, the jester has the unique ability to criticize established power structures with little rebuke. It's all in good fun, after all. Indeed, craft brewers who are more playful, artful, and creative are often said to collectively wear the beermaking crown. In the case of Jester King Brewery, the idea is to assume the crown. All hail the jester. Read more